Private Label
Custom Packaging for Private Label Cookware: What Actually Works
Your packaging is your salesperson, your shipping insurance and your review-generator - simultaneously. Here is what works for private label cookware.
Protection first
Cookware is heavy and dentable. Your spec needs: double-wall corrugated cartons, corner protection, interleaving between pieces, and a drop test (ISTA 3A is the benchmark). Every dented arrival is a 1-star review you paid to earn.
The unboxing moment
Premium private label wins with: matte-laminated boxes, a quick-start cooking card (how to preheat triply!), care instructions, and a review-request insert. These inserts measurably lift review rates - the cheapest marketing you will ever buy.
Marketplace compliance
For Amazon FBA: scannable FNSKU barcode, polybag with suffocation warning where required, and no loose marketing inserts violating policy. Confirm every requirement before the factory prints 5,000 boxes.
Cost control
Full-colour rigid boxes look incredible and cost accordingly. Kraft + 1-colour print looks premium at a fraction of the price - the sweet spot for launches. Upgrade packaging at reorder, funded by profits.
Frequently asked questions
Who designs the packaging?
You supply the design (or hire a designer); the factory prints to your dieline. Always approve a physical printed proof.
How do I protect pans in shipping?
Double-wall cartons, corner guards, interleaving, and a passed drop test. Specify ISTA 3A in your packaging spec.
Have a cookware project in mind?
We manufacture triply cookware and supply tri-ply circles for OEM, private label and distribution. Tell us your specs - we reply with a quote.